Gasless NFT Minting
Gelato Team
•
Jan 27, 2023

Summary
There is a rising trend of companies using NFTs to engage with customers and users.
Renault worked with Renaissance to overcome onboarding challenges by integrating Gelato Relay.
Using Stripe alongside Gelato lets users buy NFTs with fiat without worrying about gas fees.
The Problem
Leading brands across industries are using NFTs to create engaging customer experiences.
Fashion houses like Prada, Gucci, Adidas, and Tag Heuer, as well as entertainment, gaming, and museums, are all exploring NFTs.
These brands reach millions of users, many without crypto knowledge. Onboarding challenges include:
Creating a wallet and private key.
Buying cryptocurrency.
While e-commerce makes card payments simple, crypto onboarding remains complex.
Web3 projects like Renaissance help brands integrate tools like Gelato for smoother onboarding.
Gasless NFT minting with Gelato Relay mimics traditional e-commerce flows without requiring users to purchase crypto.
Renault NFT Use Case
On December 15th, 2022, Renault launched the R3NLT NFT collection. The 1972 NFTs sold out in just 48 hours thanks to Renaissance integrating Gelato.
Renault made the experience seamless, allowing users to pay with credit cards, even without web3 experience.

User Onboarding
Renault used Discord to communicate with users and published tutorials to teach them how to create MetaMask wallets.
They also integrated web3Auth, allowing users to log in with social accounts. With Torus Wallet, they authenticated users without requiring wallet creation.
The user experience was rounded off by enabling credit card payments for NFT minting.
Stripe & Gelato
Renault integrated Stripe and Gelato Relay under the hood. Stripe handled card payments, while Gelato Relay forwarded NFT minting transactions on-chain.
Users only needed a wallet to sign the request and receive NFTs.

The Renault NFT contract is verified on Etherscan:
Gelato Relay
Gelato Relay enables gasless transactions across major EVM-compatible chains, improving web3 UX.
Explore the Relay docs and our guide How to send your first gasless transaction.

Stay tuned for a hands-on demo on building a web3 app that enables NFT purchases via credit card!
About Gelato
Gelato is a Web3 Cloud Platform empowering developers to create automated, gasless, and off-chain-aware L2 chains and smart contracts.
Over 400 web3 projects rely on Gelato to power millions of transactions across DeFi, NFTs, and gaming.
Gelato RaaS: Deploy ZK or OP L2s with account abstraction and middleware baked in.
Web3 Functions: Connect contracts to off-chain data via decentralized cloud functions.
Automate: Enable decentralized automation of smart contracts.
Relay: Provide robust, scalable gasless transactions.
Account Abstraction SDK: Built with Safe, combining gasless txs with secure smart wallets.
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